Alferaz, Inc. has four primary practice areas. Each practice relates to the other forming a full service company dedicated to helping young companies through their early expansion stages. These practice areas include: Expansion Services Practice. This practice is primarily geared towards European and Asiatic companies expanding operations to North America, and helps a company inexpensively establish beach-head operations in North America in order to begin the establishment of Business Development, Initial Reference Customer sales, Marketing and Public Relations activities. Alferaz is currently in the process of establishing partnerships in Asia and Europe that will provide these services in selected countries plus some localization services for selected countries. Channel and Partner Management Practice. This practice is dedicated to the definition, establishment and management of a global partner program for small to midsize technology companies. Alferaz executives work with client firms to define and implement a partner program geared towards strategic technical relationships and for channel sales programs. Partners are recruited based on the needs of the client company and, when appropriate, synergisms are utilized to form alliances for solution sets based on the technologies of multiple partners and clients. This practice provides full service support for the ongoing management of partner and channel relationships in the Americas, Asia and Europe. Vendor Management Practice. This practice is designed to help international Systems Integrators target, establish and manage relationships with solution vendors, primarily in North America. Alferaz executives help Systems Integrators identify candidate vendors offering technology and solutions needed to complete the System Integrator's offering. Vendors are analyzed and compared and channel representation is negotiated and managed by Alferaz on behalf of the System Integrator. Services include communication and management of sales objectives, client requirements and resolution for technical support issues that may arise. Technology Practice. This practice is designed to track technology trends in areas specified by our clients including competitor tracking and, in the case of Vendors, the identification of emerging candidate vendors for the Vendor Management Practice. A monthly technology newsletter is published for the internal and external use of our clients under their letterhead.
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